1963 Tag Heuer : a chronology Launch of the 'Carrera' chronograph

Jack Heuer launches the 'Carrera' as a tribute to this exciting race 'Carrera Panamericana Rally' of the 50's: the first chronograph with a pure and functional dial design featuring a wide dial opening and a 1/5th of a second scale on the flange. This model rapidly becomes the watch of the champions and a best seller worldwide.